OnAudience blog

OnAudience Launches a New Consumer Packaged Goods Taxonomy
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What is second party data?

4th December 2018

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What is first party data?

13th November 2018

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Understanding target audience: definition and types

5th November 2018

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Brands taxonomy: over 270 segments of profiles interested in specific brand

17th October 2018

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Global data market will exceed $20 B this year and is growing at a double-digit rate

14th September 2018

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What is customer segmentation and how to use custom segments?

7th September 2018

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What is look-alike modeling?

23rd July 2018

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6 key benefits of implementing DMP in your business

14th July 2018

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How to process customer data and comply with GDPR

10th July 2018

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What is a Data Management Platform?

7th July 2018

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How to use the power of 3rd party data in digital marketing?

28th June 2018

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Creating Custom Segments – World Cup Soccer Fans

14th June 2018

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